About us
From Innovate Personal Training to today
Our ethos of being different, progressive, and focused on creating transformation, not just change, has always been there.
Founder Chris Lupton, set up what was previously known as Innovate Personal Training back in April 2011, after 10 years in the corporate world.
From day 1, there was as much focus on mindset-coaching and behaviour change, as there was with training and nutrition.
Fast Forward to August 2012, and seeing the opportunity that the London Olympics presented, in terms of inspiring more of the public to be more active, Chris ran a 21 day trial group program in the evenings after his PT.
11 women finished the trial with epic results, and somehow convinced Chris to turn it into a “thing”. Soon there was nearly 20 clients. So a second time slot was added……and that soon filled up too.
Since those first few months, Innovate Personal Training has transposed into Innovate Fitness & Wellbeing, with an even bigger emphasis on embracing all aspects of health, fitness and wellbeing.
We now operate from our own 3,500 square foot training facility, have a team of 6, and nearly 200 clients!
We estimate that over the years, we’ve worked with over 3,000 local women via our signature group program, our online programs, and our small group PT & strength training.
Our conviction outshines your uncertainty.
Personal transformation starts from within. Your physical body mirrors your inner world—how you speak to yourself. The narratives you create about your identity and potential shape your behaviors and habits....
To achieve a physical, mental, and emotional transformation, you must shift your inner dialogue and embrace the belief that it’s not only possible but also straightforward, enjoyable, and sustainable.
Our team of coaches is here to do more than challenge you in the gym. Through our refined accountability, engagement, and support systems, we challenge you outside the gym too, fostering lasting change.
We firmly believe that if you’re coachable, you have the power to create profound, enduring improvements in your body and quality of life—and it’s our mission to unlock that potential within you.
We love new projects!
Let's get started.
Ready to take the first step? Contact Innovate now, and a team member will guide you through your journey. Whether online or in the gym, you’ll receive the tools and support needed to succeed. Reach out today to schedule your free goal-setting consultation.
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